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Hoodrich Pablo Juan Net Worth

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Hoodrich Pablo Juan is an American rapper from Atlanta who has a net worth of $600,000. He is popular for releasing the track “We Don’t Luv Em” in 2017. The music video of that song amassed over 30 million views on YouTube.

Following the success, Pablo continued to release more hit tracks and mixtapes. In 2015 Pablo’s rap career started with the release of his debut mixtape “Designer Drugz”.

From 2015 to 2017 the rapper released a string of mixtapes and eventually signed a deal with “1017 Records”. From there Pablo got a chance to collab with high-profile artists from Migos to Soulja Boy, Quavo, and many others.

What is Hoodrich Pablo Juan’s Net Worth?

Net Worth$600 Thousand
BornOctober 28, 1989
CountryUnited States of America
Salary (Annual)$100 Thousand
Last Updated2023

Early Life

Sterling Leroy Pennix Jr. was born in Newark, New Jersey on October 28, 1989. When he was a kid his father had to go on the run from the police and ended up moving to Atlanta. Pennix grew up with six siblings and says it was a strict household.

While studying in high school he began listening to artists like Young Thug, Future, and The Migos. At first, he didn’t plan on getting into the rap industry. Pennix was already bringing in racks from hustling in the street. One day the police allegedly robbed him, and that’s when he decided to take music more seriously.


In 2014 Pablo began his rap career by releasing his first track “Go Get Money”. In the following year, he dropped his debut mixtape “Designer Drugz”. The tape contains a hit single “African Diamond” featuring hip-hop artist Peewee Longway.

He gained recognition with the release of his song “Man with a Plan” and mixtape “Million Dollar Plugs 2”. Pablo’s 2016 single “Master Sensei Intro” went viral getting over 800 thousand spins on Soundcloud. The music video for the song garnered more than 4 million views on YouTube.


He teamed up with producer Danny Wolf on the 2017 mixtape “Hood Wolf”. But in 2017 Pablo took it to the next level with the release of his breakthrough track “We Don’t Luv Em”. The song became viral racking over 50 million plays on Spotify. That track led to Pablo signing with Gucci Mane’s “1017 Es#imo Label” in August 2017.

In October he released his mixtape “Designer Drugz 3”. The guest appearances came from artists like Gucci Mane, Cheif Keef, and more. That same year he record a new track “Zabamambafoo” ft Lil Yachty and Lil Uzi Vert.

Under the 1017 record, Pablo released his album “Rich Hood” in early 2018. The album contains hit singles like “Walk Thru”, “Flawless”, and “Faygo”. In July of that year, the rapper dropped the second part of his “Hoodwolf” mixtape. The tape featured guest appearances from Rich The Kid, Lil Skies, and BlocBoy JB.

In 2019 Pablo collaborated with Smooky MarGielaa to release the track “Can’t Fall N Luv”. He released more singles like “Slang Dope” and “Honey’s Kettle” in 2020. Pablo worked with many high-profile artists like The Migos, Lil Baby, Gunna, and more.

Career Highlights

  • Designer Drugz (Mixtape, 2015)
  • Million Dollar Plugs 2 (Mixtape, 2016)
  • We Don’t Luv Em (Song, 2017)

Hoodrich Pablo Juan Net Worth

Hoodrich Pablo Juan is an American rapper and songwriter from Atlanta. His music career started back in 2014 and since then he released several hit tracks and mixtapes. His popularity grew after the release of his hit single “We Don’t Luv Em”.

He mostly earns from album sales, live shows, and collaborations with other artists. As of 2023, Hoodrich Pablo Juan’s net worth is estimated to be $600 thousand.

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